Our Story


Supporting Growth for Over 40 Years

For more than 40 years, Novuna has been helping organisations and consumers across the UK and Europe access the finance they need to grow and achieve their goals.

Originally founded as Hitachi Capital (UK) PLC, we re-branded to Novuna in 2022 — a name derived from the Latin for “new together”, reflecting our belief that progress is achieved through partnership.

Hitachi Capital UK To Rebrand As NOVUNA Next Year 2
Novuna trophies and industry awards displayed on a bright windowsill

Driven by Service, Innovation and Integrity

Today, we support more than 1.3 million customers and manage around £8.6 billion in net earning assets.

Our consistent focus on customer service, innovation and integrity has made us a trusted leader across multiple finance sectors - from vehicle and asset finance to retail and personal lending.

Proven, Reliable, and Easy to Work With

Our reputation is built on strong relationships and dependable results.

We’ve been recognised by both customers and peers for delivering finance solutions that are flexible, reliable and easy to access - proof that when we say Together, We Make the Important Things Happen, we mean it.

Smiling customer service team member wearing a headset and Novuna lanyard, working at a computer in a bright office